Skills
This list has been made in a sort of what I like to do most.
Web design
Design and development of website, blog, landing page, etc. using CMS (WordPress/Elementor) / Maintenance and control of the website / Creation of templates for pages and posts / Shortcode / Dynamic content forms / Implementation of tracking tags.
CRO
Conversion funnel analysis and testing / Heuristic evaluations / Google Analytics audits / Benchmarking and competitor auditing / Design and optimization of visual elements / Heatmaps / A/B testing
UX Design
User research / User story creation and objective solutions / KPIs / Wireframes and interactive prototyping / Web architecture, experience and usability.
Digital Marketing
SWOT analysis / SMART / Segmentation and buyer personas / Competitor audit / Defining your digital channels / Lead generation / Measuring results and KPIs
Google Analytics
Web traffic and conversion / Reporting and KPIs / create custom views / Filtering / event tracking / UTM parameters / load speed monitoring / behavioral streams.
Content Marketing
Content mapping/ Web Scrapping/ Storytelling / SEO Blogging / Content Calendar / Goal Setting and Tracking.